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Terms related to domain research, backlink analysis, and reporting.

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Back to GlossarySEO Metrics (37)Domain Industry (35)Domain Vetting (29)SEO Tools (18)

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Ahrefs

Ahrefs is an SEO tool used to analyze backlinks, keywords, rankings, and competitor websites. It is widely used for domain research, link analysis, and content planning. Popular metrics provided by Ahrefs include Domain Rating (DR), URL Rating (UR), and Referring Domains.

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Archive.org

Archive.org is a digital archive that stores websites, books, videos, and other public content. In SEO and domain research, it is commonly used through the Wayback Machine to review historical versions of websites.

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BuiltWith

BuiltWith is a technology lookup tool that identifies the software and services used on a website. It can detect content management systems, analytics tools, advertising platforms, and hosting technologies.

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DomCop

DomCop is a domain research platform that aggregates SEO metrics and expiration data to help users find aged and expired domains. It combines data from tools such as Ahrefs, Majestic, and Moz to simplify domain evaluation.

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Estibot

Estibot is a domain appraisal tool that provides automated estimates of domain value. It also offers data on keywords, search volume, and comparable sales. Automated appraisals can be useful as a reference point, but actual market value depends on buyer demand and negotiation.

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Google Analytics

Google Analytics is a web analytics platform that tracks website traffic and user behavior. It shows how visitors find and use a website, including data on sessions, pages viewed, and conversions.

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Google Search Console

Google Search Console is a free tool provided by Google that shows how a website performs in Google Search. It provides data on indexing, search queries, rankings, clicks, and technical issues affecting visibility.

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Google Trends

Google Trends is a tool that shows how search interest for a keyword changes over time. It is commonly used to compare topics, identify seasonal patterns, and evaluate long-term demand.

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Majestic

Majestic is an SEO tool focused primarily on backlink analysis. It provides metrics such as Trust Flow, Citation Flow, and Topical Trust Flow to help evaluate the quality, quantity, and topical relevance of backlinks.

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